This page is currently under construction. It will consist of information on how to set up and use Google Analytics, and some other helpful information about Shop Stats, and also any other helpful links I have found.
Some helpful links so far:
VuTrac: Track item views & hearts
Locater: Find your listing in search results
Futurator: Find out when your on the front page
Biggest Fan: Who hearts you most
Tag Report: Find out how people are finding your items
Top Sellers list
Heart-o-Matic: Info about who hearts your shop
Vault: Screen shots of Etsy's front page
Google Analytics is one of the best ways to get detailed information about your shop. Etsy has made it really easy to set it up, for instructions you can visit here: http://www.etsy.com/help/article/230
Using Google Analytics to find out where your visitors are coming from:
In Analytics on the right hand side is a menu. You will click on the "Content" link, in the new submenu that opens click on "Top Content". Down near the bottom will be a little drop down menu that says 'Show Rows', and select one of the larger numbers.
Now if you click CTRL+F it will open up the find box, in that box type the word ref. This will highlight all the referral codes. As you scroll down, you might be kind of puzzled as what all of those mean. Here is a link for deciphering these codes: https://docs.google.com/Doc?docid=0ASS-svXZO4EdZDgzcnYyc182M2c2NmY0amRy&...
Creating Etsy referral codes for Google Analytics:
This is what your shop URL should look like:
To add a referral code, all you need to do is type the following URL using your shop name and whatever referral code you might use after the =.
Etsy Referal URL: http://www.etsy.com/shop/shopname?ref=
It should look something like this
When I look in my Google Analytics, and see this ref code appear, I will know you visited my shop from reading this tutorial :)
Shortening your URLs